Digital Worlds
Vaillant
Customer centricity, eco-friendly technologies and digital services – at the ISH, we pulled out all the stops for our client Vaillant.
Digital Experience
Progressive products deserve a progressive presentation. At this year’s Vaillant stand at ISH, for example, we didn’t limit ourselves to beautiful design, but made the brand and products an interactive experience.
Two years ago, in our capacity as general contractor for Vaillant, we redesigned the company’s trade fair concept for ISH. This was defined by a move away from a pure “product” exhibition to a “system” exhibition. This year we will continue our work which involves uniting stand architecture, graphic communication and customer experience in a noticeably authentic and digital way.
Martin Weber | SCHMIDHUBER
Interactive
product portfolio
Eight digital exhibits offered visitors the opportunity to discover the Vaillant brand for themselves, as well as configure products on an LED wall, while having access to exactly the information they wanted.
Photos © Tim Frankenheimer, Essen
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