At the IAA 2019, Audi takes visitors on a journey through current and future concepts of sustainable mobility at Audi. Once again, the show is being put on by a well-rehearsed team comprising SCHMIDHUBER and MUTABOR. And under the event slogan "Discover your freedom" they’ve staged a journey into the future of the Audi brand space.
WE MAKE BRANDS TANGIBLE.
SCHMIDHUBER embodies more than 30 years of passion, curiosity and professionalism in Gern, Munich. Here, 90 designers, strategists and marketing experts develop individual solutions for our clients. Your brand is our source of inspiration. That’s why SCHMIDHUBER has pooled creative resources across disciplines in the areas of IDENTITY, SPACE and EXPERIENCE all hungry to innovate and communicate. Exactly this is what our clients have come to trust in, and it’s why they stay with us for years.
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AWARD-WINNING QUALITY
SCHMIDHUBER is one of the world’s leading specialists in brand communication - awarded over 300 international prizes. For three years in a row now, we have been voted spatial communication’s number one by both Horizont and W&V. It’s this kind of recognition that motivates us to keep pushing the boundaries in creative brand solutions.
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19. September 2019
At IFA 2019, SCHMIDHUBER breathes life into the Siemens and SONY brands
At IFA 2019, SCHMIDHUBER breathes life into the Siemens and SONY brands
The times have long passed since exhibition stands were purely about product presentation—apparently separated from marketing. Today's exhibition stands feature as an integral part of any multichannel marketing plan—tailored locally to individual events and markets. Nowhere is this observation on better display than at the IFA 2019. Here, SCHMIDHUBER is behind not one but two trade show designs: Sony and Siemens. Enter the world of physical campaigns !
10. October 2018
SCHMIDHUBER DESIGNED AND INSTALLED THE LARGEST SIEMENS SHOWROOM IN EUROPE. THE AMSTERDAM SHOWCASE IS A PIONEERING INSPIRATION FOR SIEMENS SHOWROOMS WORLDWIDE.
The concept for this groundbreaking store was to design an intuitive customer journey for visitors to follow, and to communicate the Siemens product worlds as real-life events. Visitors become part of the Siemens ecosystem, which encompasses and connects all areas of life. After all, brand experience is decisive for a customer's purchase decision. That’s why the identity and values of the Siemens brand are communicated at every point: Eyecatchers and visual axes lead visitors intuitively through the product presentation.
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SCHMIDHUBER
Nederlinger Straße 21
80638 Munich, Germany
Nederlinger Straße 21
80638 Munich, Germany
T +49 89 157997-0
F +49 89 157997-99
info@schmidhuber.de
www.schmidhuber.de
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