new high-tech plant
In May 2014, The Hoffmann Group, Europe’s largest buying association for high-end tools, are celebrating the opening of their new high-tech plant in Odelzhausen in Bavaria. This facility will produce their full range of products, including their own brand GARANT, for shipment to Germany, Europe and all around the world. Inside this facility, SCHMIDHUBER have designed and built a 500-square-meter interactive showroom; a place where customers, suppliers and dealers can get up-to-the-minute information about the full range of services as well as test the products in a real environment.
Trading, Production and Service
The tour starts on the upper of two levels, which is devoted to the firm’s threefold expertise: Trading, Production and Service. The individual enterprise solutions on offer from The Hoffmann Group are explained in detail in an image film in the media room, at multimedia information desks and on five large process boards. The company laboratory clearly lays out the development process behind products and machine tools.
painstakingly constructed toolcar
Stairs to the lower level lead past the free-standing brand wall, its edges illuminated in Hoffmann orange. The painstakingly constructed toolcar hangs below like a three-dimensional exploded view, and offers a unique insight into the firm’s high-tech expertise.
a voyage of discovery
Mobile workshops, work benches, work stations and machine installations for the production of small parts make up the lower exhibition space - inviting visitors to go on a voyage of discovery through the entire product range. The highlight is a 30-foot long test track, where engineers test products on different ground conditions to ensure the highest standards of stability, quality and reliability.
Client:
Hoffman Group, Munich
Concept and realization:
SCHMIDHUBER, Munich
General Contracting:
SCHMIDHUBER, Munich
Photographer:
Olaf Becker, Munich/Frankfurt
