atmospherically differentiated spaces
An existing Vodafone shop design has been developed with and on behalf of KMS BLACKBOX further for use in the German market. It is based on standardized presentation modules for shops ranging in size from small to extra-large. Clear product presentation combined with atmosphericallydifferentiated spaces provides zones tailored to customers’ needs, e.g., private or business, and a diverse shopping experience. The Red Bar was both a dividing element and a guideline for the shops, at times flush with the floor, at others serving as a counter inviting people to enter the Vodafone shop.
Client:
KMS BLACKBOX für Vodafone D2 GmbH, Düsseldorf
Concept + Communication:
KMS BLACKBOX, München
Photographer:
SCHMIDHUBER, München