We conquered the iF DESIGN AWARD

Siemens Concept Mall IFA 2017

Cloud technology, digitization, networking, mobility ¬ we weren’t short on buzzwords while designing the Siemens Hausgeräte Concept Mall for the IFA 2017, since the highlights of the avant-garde series were being presented. The avantgarde series perfectly combines the digital and analog world in the everyday lifes of demanding, urban people.

Therefore, our objective was to deliver design at the highest level. A pixel ceiling with 1400 light points, sending out impulses regularly, a networking of the products with the service offerings in the room as well as a presentation of the products as art objects. Their featur on transparent monitors in combination with a large LED media area turned into an impressive visitor experience.

Thus, we are all the more pleased that our accomplishment won this year's iF DESIGN AWARD against numerous competitors.
The iF DESIGN AWARD is one of the most important design prizes in the world. For 66 years, designers and manufacturers have strived to win the internationally renowned iF label for design. Winning an iF DESIGN AWARD is a seal of quality for exceptional design and outstanding services. For consumers and users, it is a symbol they can trust.

The latest trends, innovation and uniqueness are reflected in the awarded submissions in the following disciplines: Product, Packaging, Communication, Interior Architecture, Professional Concept, Service Design / UX and Architecture.