Presentation of R18 Ultra Chair at Design Miami/ 2012

Audi presented the R18 Ultra Chair designed by Clemens Weisshaar and Reed Kram at Design Miami/ from 5.-9.12.2012 in Miami Beach, Florida. In collaboration with Audi's Lightweight Design Center the designers have developed a chair using methods borrowed from the future of automotive manufacturing which weighs only 2.2 kg.

At Design Miami/ the chair's designers and engineers are giving visitors an intimate insight into their studios and labs, displaying drawings, samples, models, mock-ups, moulds and prototypes from the various stages of the development process. SCHMIDHUBER supported Clemens Weisshaar and Reed Kram on this project in the field of structural and technical implementation.

Taking place alongside the Art Basel fairs in Miami and Basel the Design Miami/ has become the premier venue for collecting, exhibiting, discussing and creating collectible design.

Watch the video of the presentation at Design Miami/ here!

Design and concept: KRAM/WEISSHAAR, München, Stockholm
Implementation of the concept: SCHMIDHUBER, München
Photographer: Tom Vack