Modular Brand Space Concept: Audi at MIAS in Moskau

SCHMIDHUBER has developed the new modular trade fair concept, which will premiere at the Moscow International Automobile Salon (MIAS) from August 29 to September 9, 2012, in Moscow.

The new concept will render the Audi “edge” in probably the five years to come for medium-sized and small industry events, at national and international levels alike, and beef up its brand communication to the benefit of the growing product diversity. The extremely modular system creates a high recognition value, while offering intelligent design flexibility to create ever new impressions and experiences, thus remaining valid over an extended period of time.

Please read more about the project here!