News 2013


SCHMIDHUBER wishes a very Merry Christmas!

SCHMIDHUBER breaks for the Christmas holidays from 23.12.2013 to 06.01.2014, during which time the office will be closed. In urgent cases our Project Managers are available on their mobile phones.

EXPO land is transferred in Milan

On December 16, 2013, in a signing ceremony, the Italian Expo 2015 SpA coordinating firm handed over the property destined for the German Pavilion at EXPO Milano 2015 to the BMWi.

Audi quattro Bar - Brand experience above St. Moritz

Biting wind, snowdrifts and slick ice: The exclusive quattro Bar has just opened, directly in the Corviglia skiing region at an altitude of 2,486 meters.

Audi Design Miami/ 2013 – An Interplay of Perspectives

At this year’s Design Miami/ 2013 Audi invites visitors to look at motorsport from an entirely new perspective.

DDC Award for Siemens at IFA 2012

At the awards ceremony in the Capitol Theater in Offenbach the DDC - Deutscher Designer Club announced the winners of this year's competition GOOD DESIGN 14.

OPEN HOUSE LECTURES #02: MESO Digital Interiors

The SCHMIDHUBER Open House Lectures is going into the round on Thursday, November 28th 2013!

Modification Grohe Store Düsseldorf

In a fully new design the Grohe Store reopened in the lobby of the Grohe company headquarters in Düsseldorf this October.

DER RAUM: Bronze Award!

The Audi Brand Pavilion in Wolfsburg has won the Bronze award at the CommClubs Bavaria!

Silver at ADAM & EVA Awards!

At the award ceremony on 7th November in Leipzig SCHMIDHUBER received one of the coveted ADAM awards!

Inauguration in Korea: Media Flower

Digital landmark and design highlight, information carrier and relaxation area, exhibit and interactive services – all of these features are combined in the Media Flower.

Schuler at BlechExpo in Stuttgart 2013

Innovation. Partnership. Success. This is the motto advertising press manufacturer Schuler as forming technology leader at the BlechExpo 2013 in Stuttgart.

Galaxy Award 2013: Gold for Audi and Honor for Siemens!

In its twenty-fourth year, the International GALAXY Awards Competition honors outstanding achievement in product and service marketing.

A Change of Perspective: Audi at the IAA 2013

On the main concourse of the Frankfurt Motor Show, Audi invites visitors to look at mobility from a new point of view: a “Hanging City” inspires fresh perspectives!

Puristic and uncompromising : Lamborghini at IAA 2013

The creator of automobile legends shows its uncompromising, purist face: exclusive, aggressive, sensuous and Italian.

Siemens at IFA Berlin 2013

The theme for Siemens Consumer Electronics at the Berlin IFA 2013 is “Siemens. The Future Moving In”.

Sony at IFA Berlin 2013

SCHMIDHUBER have once again designed and built the Sony stand for the IFA Berlin 2013.

PREMIERE: Open House Lectures at SCHMIDHUBER

SCHMIDHUBER launched the Open House Lecture Series on Thursday July 25th 2013 with two inspiring lecturers from the agency Projekttriangle Design Studio from Stuttgart!

Red Dot for SCHMIDHUBER's corporate design

SCHMIDHUBER‘s overall corporate design received a Red Dot award!

Two red dot awards!

This year, SCHMIDHUBER received two awards at the in the red dot award: communication design, one of the largest and most-acclaimed international design competitions.

Lennart Wiechell: Design to Production

Under the title Design to Production - Strategies in complex free-form design architect and SCHMIDHUBER managing partner Lennart Wiechell presented strategies of designing.

Won over: Bronze Lion for Audi Sphere in Copenhagen

Inspiring Creativity - for 60 years the Cannes Lions Awards have set the benchmark for excellence in creative communications.

Logo for the German Pavilion at Expo 2015

Today the logo for the German Pavilion at Expo 2015 in Milan was unveiled.

Audi Tech Bone in Barcelona 2013

The new modular trade fair concept, which was developed and manufactured as acomprehensive trade-fair construction kit in 2012, could be seen at salón internacional des automóvil in Barcelona 2013.

Four ADC nails in bronze and Silver!

The expert jury of the world’s largest and most renowned creative award competition has made their decision.

German pavilion at EXPO Milano 2015

At a press conference the Federal Ministry of Economics and Technology (BMWi) and the selected consortium of SCHMIDHUBER, Milla & Partner and NÜSSLI presented their design of the German Pavilion.

Start of the award year 2013: 5 awards for SCHMIDHUBER!

Titled as Ex Award Winner two works for Audi were honored with the highest distinction at the international competition in event marketing.

Audi presentation at Auto Shanghai 2013

Audi gears towards the Chinese public. Auto Shanghai takes place every two years and alongside Auto China in Beijing it is the most important automobile trade fair in China, constantly gaining international importance.

Consortium selected to design the German pavilion!

The consortium of SCHMIDHUBER, Milla & Partner and NÜSSLI was selected to design the German pavilion for EXPO 2015 in Milan!

iF Design Special: Sustain- ability in Exhibition Design

Since 1953 iF has been hosting one of the most renowned design awards in the world. In this issue Susanne Schmidhuber presents ten projects from 1997 to 2000. The selection is based on the criteria of “quality and sustainability”.

Journey through themes: Kaldewei at ISH 2013

With a visionary design and a firm sense of style, Kaldewei has for over 90 years set new standards in bathroom design.

Pure joy of water: Grohe at ISH 2013

Pure joy of water and high performance is what visitors experience when they come to Grohe at ISH 2013 in Frankfurt.

Lamborghini at the Geneva Motor Show 2013

The clear monolithic design language, purist colors and materials create the perfect setting for the new Lamborghini Veneno.

Big Data: Software AG at CeBIT 2013

At CeBIT 2013 the Software AG shows how companies can speed up business processes by using big data management systems.

MCBW lectures: Real and virtual spaces in dialogue

On the Munich Creative Business Week 2013 Susanne Schmidhuber lectures about "temporary architecture – real and virtual spaces in dialogue" at the Alte Kongresshalle on 23.02..

Start of the trade fair year: Audi at Detroit Auto Show 2013

At the North American International Auto Show, Audi presents itself over 1,400 square meters with a fair design that makes the brand core "Vorsprung durch Technik" a live experience.

New exhibition concept for Braas at BAU 2013 in Munich

At the world's leading trade fair for architecture, materials and systems Braas presents its complete range of products under one elongated roof which works as a walk-in exhibit.

Presentation of Audi Tech Bone at BAU 2013

The Tech Bone designed by SCHMIDHUBER for Audi is presented from from 14. to 19.01.2013 at the trade fair BAU 2013. It is centrally located and freely accessible at the West Entrance.

BAU 2013: Lecture Glocal Architecture

At the technical forum of the world's leading trade fair for architecture, materials and systems Managing Partner Lennart Wiechell will give a lecture on Glocal Architecture at 14.01.2013.