POWER SHOP 6 - FRAME

Siemens Showroom Amsterdam

"Seeing is believing in a retail concept by SCHMIDHUBER that showcases products in real-life situations

AMSTERDAM – When is a showroom not a showroom? When it’s a home. Schmidhuber was asked to create a space that would bring Siemen’s ‘Be Connected. Everywhere’ message to life, a brief that the German design studio took almost literally by placing the brand’s products into real-life situations." (...)

FRAME - Powerhop 6
Retail Design Now

Siemens Showroom
S.148 - 149
Frame Publishers
www.frameweb.com