GDR CREATIVE INTELLIGENCE, Issue 46_2012

Audi Pavilion, the German auto brand’s dedicated space for showcasing ist innovations, uses interactive technology to allow visitors to activate content and interact with the exhibition via hand-held LED spheres.

Users link up with their sphere at the entrance by inputting their name on a touch screen and having their photograph taken. As they walk through the space, they access their preferred digital content by placing the sphere in recessed docks in the walls. (...)

GDR CREATIVE INTELLIGENCE
46 Global Innovation Report
October 2012
Start a conversation - Audi Pavilion
Seite 62-63

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